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Meet: BLYTHE (pronounced "Blaite")

was a line of dolls created in 1972 by designer Allison Katzman and marketed in the USA. by the toy company Kenner (later bought by Hasbro). Its most striking and notable feature was its eyes that change color and position when pulling a string tied to the back of its head. Due to lack of interest and the fact that the doll scared children, Blythe was discontinued after a year of its release.


Blythes were launched in 1972 by the American company Kenner. But they were dolls ahead of their time and did not have the expected success, in less than a year they disappeared from the shelves. For a few years, Blythes were only known to a few doll collectors.

At the same time that it was released in the United States, Blythe was also marketed in Japan under the name Mahou no Hitomi AiAi Chan, which means "The Eyes of Magic AiAi Chan" licensed by Tomy Corp Toys. The doll was basically the same, with minor changes like brighter eyelids and softer hair. AiAi Chan are extremely hard to find these days and are incredibly expensive. In 1997, TV and video producer Gina Garan met the Blythes through a friend who showed her the doll on eBay because she thought it looked like her. With an old camera and no knowledge of photography, she began to photograph the doll on her travels and in 2000 launched a book with these photos, This is Blythe. Ginny also presented the doll to her agent in Japan, Junko Wong. Their first project together was a Stop Motion animation for the Parco Christmas commercial.

In 2001, the first of the Neo Blythes was produced by CWC and manufactured by Japanese Takara together with the exhibition of Gina Garan's photos. The Parco Limited Edition model (1000 dolls), sold out in less than an hour.[2]

Blythes are not available for sale in stores in Brazil, and there are some ways to buy them, through ordering on websites, you can also ask someone to import them from another country, or even buy from someone who already collects and is doing it. detachment.[3]

Along with the dolls came creations for them, in Brazil and abroad there are numerous ateliers that produce clothes, shoes, accessories, sets and, above all, customizers, who are artists who transform these dolls into unique creations, the favorites of many collectors .[3]

Each doll has its name, its history and its personality. The "jokes" of the owners with the doll happen when taking pictures and meeting other collectors.


There are three sizes of Blythe dolls and they are all customizable:

Neo Blythe 28 cm (1/6th scale) considered life-size, which can change the color and position of the eyes, most often Blue (left), green (right), orange (front) and pink (front).

Middie Blythe 8 inches tall, one eye color only, head that moves left and right. The eyelids will be Fixed (does not open and close). The neck, Mobile (left and right). Arms, Furniture. The fixed waist and fixed knee (does not bend).

11.2 cm Petite Blythe, Takara's less popular and exclusive "Petit Blythe" (Little Blythes). They have jointed arms and legs and eyelids that close.


Source: Wikipedia, the free encyclopedia.

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